In today’s competitive markets businesses need to ensure they’re the customer’s first choice over the competition. It is essential cafes, restaurants and hotels ensure the exteriors of their properties are attractive, appealing and welcoming to their potential customers. It’s possible your business is losing potential customers and you aren’t even aware you’ve lost them because if they didn’t like what they saw, they were off elsewhere.
Here is the answer to ensure this does not happen to you. A 24/7 online resourse to help you make the outside of your business premises a perminant 24 hours a day, every day marketing tool.
plantART - is a newly formed online artificial plants store, a hybrid company of ISD (UK) Ltd.
Based in the North East of England (UK) plantART draws from it’s parent company and demonstrates a new “take” on ISD’s twenty seven years of knowledge, expertise and experience providing artificial exterior plants and interior planting solutions throughout the UK and Europe mainly to companies operating in the licensed and leisure industry.
How many times do business owners become frustrated when they feel their business is not going right, they’re not getting enough customers through the doors, the outside of their property looks discussing and very uninviting; but still they haven’t accepted the fundamental importance? Yes! first impressions really do count.
The answer is simple, make the first people see of your business premises, look attractive, appealing and welcoming to your potential guests. Yes! perhaps your service is fantastic, the food is excellent and the interior decor is fabulous but if you can’t get the customers through the doors you aren’t going to be depositing much money into the bank account to pay those relentless ever demanding bills.
Just picture the scene. You’re going out to dinner to a new restaurant and as you drive up, you see for the first time the outside; you think “we’ve made a big mistake coming here” however, inside probably the food, service and staff are wonderful, it’s comfortable and welcoming; but the first impressions of the outside has put you off?
Is it possible your business is losing potential customers? Perhaps you aren’t even aware you’ve lost them because if they didn’t like what they saw, then they were off down the road without you ever knowing. The first visual sighting customers see of your business is what becomes to be their first impression; and, that is the impression that sticks.
Well, fortunately, quite often the answer and solution is easy, quick and obvious to resolve.
The simple solution starts by taking a look at the new planART website and discover through it’s many and ever growing resources the wonderful magic, financial and useful benefits of artificial plants and trees. These people have taken all the hassle out by making the solutions to your problems so very easy. Why? Because they have been there. They have the experience, knowledge and expertise and whats more they are able to provide you with what you really need, not a “cheesey” make-over.
What’s also refreshing; plantART will only do business with clients who can benefit from their services; however anybody in need of advice and information will always be attended to and given valuable support.
In the past twenty seven years plantART has helped businesses throughout the country to develop their exterior social areas used for eating and drinking, primarily in the licensed and leisure industries. Over recent years restaurant, cafe and hotel owners have discovered opportunities, realised financial rewards and benefits of adopting the increasingly popular continental exterior cafe culture. A significant increase became more obvious following the smoking ban in enclosed public places during July 2007.
There is presently particular interest in outdoor artificial boxwood and artificial topiary trees. These are the most common variety of plants we see about and people just love to have them in and around their gardens, on their patios and decking areas. They’re “just the ticket” especially as a quick and easy solution to smarten and brighten up entrances and other prominent areas. We know to keep real planting alive and in good condition also requires periodic clipping and pruning. Not a particularly difficult task however a good eye and steady hand is helpful as well as making time during busy periods to do it; plus time for feeding, watering and general care.
We find the most popular requested artificial exterior plants are the Boxwood or Buxus topiary trees and Artificial Bay trees in the form of pyramids and balls, known as standards - or sometimes referred to as “lollypop” shapes.
Well, no surprise there, since they are the same real plant varieties we commonly see around peoples’ homes and businesses. Unfortunately people find them difficult to keep alive, grow and flourish. So, consequently these plants are the ones we see around looking distressed, dried up, unkempt and with brown leaves.
A good choice of plant containers will make a striking difference. The selection of impressive plants, add distinctive complimentary, contemporary or traditional plant containers and you have fabulous, maintenance free and instantly eye-catching displays.
Artificial boxwood is another very popular product. The ease, convenience and flexibility of artificial boxwood hedges dose allow the creative frontiers to be extended very quickly with instant effect. A fantastic product; a product offering many practical advantages in addition to those just mentioned such as costly time saving maintenance chores. They are ideal in windy, exposed locations and a preferred choice alongside busy highways (real plants can suffer from wind burn and the effects of vehicle exhaust pollution)
Artificial plants are an ongoing money saving solution in the form of staff maintenance and watering costs. What ever the weather or time of year they will always look good. So, remember by continually seeking out where operating cost savings can be made either through direct action or through efficiency savings you’ll be acting on a vital and important element to ensure business profitability.
plantART’s twenty plus years of knowledge, experience and expertise on how to use artificial exterior plants to boost your business performance has now been edited into an article titled artificial topiary, boxwood and bay laurel. It is our “take” on the uses, application and construction of artificial exterior plants and presented in a light entertaining manner. We suggest here and allow you to discover ideas and give guidance on how to use artificial plants and trees to their best effect.
Remember it is NOT just impressive, interesting and attractive plants in containers, strategically placed at the approaches, to the entrances and around your business, or striking boxwood hedges, figures and shapes which make all the difference, but don't forget to include colourfull artificial hanging baskets and artificial window boxes. Make the outside of your business premises a perminant (24/7) 24 hours a day, every day marketing tool. An effective artificial exterior plants scheme - compare this with the cost of expensive lights and elaborate signs which nobody ever reads.
The easy way to transform the ordinary into extraordinary and for more information please contact plantART - Paul@plantart.co.uk